Leadership and Self-Deception

I feel compelled to share a book that I recently received from one of my vendor-partners – thank you Zultys! It’s titled “Leadership and Self-Deception”, and I highly recommend it! It’s a story about a how a company propelled itself well beyond its competitors by...

Something for Everyone…

I recently returned from the 2018 annual IDeACOM conference. This was a great meeting that provided a lot of value for all in attendance, including 46 vendor-partners who demonstrated their products and services. And I’m happy to say that I had an opportunity to...

But Wait!, There’s More…

An often-overlooked component of a company’s marketing initiative could be as simple as how you’re treating your callers when they’re ‘on hold’. I’m not talking about subjecting them to a “But Wait!, there’s more…” in your face infomercial.   Sometimes it can be as...

My Password Is… 1234

But don’t tell anyone… It seems like everywhere we turn in our digital lives, we’re being prompted to “log in” with a username and password. Whether it’s a browser, an app, a program, or a specific website. In many cases, we can set our browser to...

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